Check out what is new in Poultry Industry
Technical and commercial information on Poultry Industry. Health, nutrition, management, genetics and reproduction in poultry industry.
1. Introduction Colibacillosis is one of the most common bacterial diseases in poultry farming. The infection can be localized, but more regularly it is systemic and leads to high mortality on farms [1,2]. The lesions in adult egg-laying hens most frequently include peritonitis, polyserositis, and salpingitis [3,4]. Whether the infection is primary or secondary, the outbreaks are managed by the application of antimicrobials through the drinking water [5]. The treatment is usually...
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Norel Brought Its Global Team Together for the IX International Workshop in Malaysia in 2026.
The event focused on innovation, animal nutrition, global market challenges, and international collaboration.
Johor, Malaysia. Norel successfully held its IX International Workshop from October 12 to 15 in Malaysia, bringing together its international team to exchange knowledge, discuss market opportunities, and explore the latest developments in...
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January 25, 2027
United States - Georgia - Atlanta
The new facility in Johor has a production capacity of 10,000 tons per year and strengthens Norel’s presence in the Asia-Pacific animal nutrition market.
Johor, Malaysia – October 16, 2026. Norel, a global company specializing...
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The UGA Broiler Short Course provides a comprehensive overview of modern broiler production. It is intended for those individuals who have limited knowledge of poultry as well as those who might have considerable experience in one area of broiler production but would like to have a better understanding of the overall...
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Featured users in Poultry Industry
Shivaram Rao
Pilgrim´s
PhD Director Principal de Nutrición y Servicios Técnicos de Pilgrim’s Pride Corporation
United States
United States
The International Production & Processing Expo (IPPE) is pleased to recognize the 2027 Young Leaders Under 30 honorees, highlighting the next generation of professionals making an impact across the industry. This award celebrates emerging talent and provides recipients with valuable...
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Anita Menconi, Regional Business Director, Specialty Nutrition, Americas, explains the importance of genetic capability and spore germination inside the bird's gastrointestinal tract. ...
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Srinivasa Farms and Hy-Line: Pioneering Growth in India’s Poultry Market
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Salmonella infections cause enteric diseases in humans and animals, and poultry production is generally associated with contamination by this foodborne pathogen. S. enteritidis (SE) and S. typhimurium (ST), as well as other serotypes such as S. Heidelberg (SH) and S. infantis (SI), are highly prevalent. This study evaluated the protection conferred by a live SE vaccine (auxotrophic for the amino acids adenine and histidine) in laying hens exposed to field strains of SH or...
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1. Introduction In the ever-evolving landscape of poultry farming, the critical role of nutrition in maximizing productivity and promoting avian health has gained significant attention. Domestic fowl, specifically chickens, turkeys, geese, and ducks, hold a paramount position in the global animal protein industry, meeting the rising demand for affordable and nutritious protein sources. Forecasts indicate that by 2031, approximately 47% of the protein sourced from meat will stem...
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1. Introduction Thermoelectric modules convert heat energy into electrical energy and vice versa. The temperature difference between the hot and cold junctions creates a potential difference, which generates electrical energy [1]. The generated electrical energy, in turn, creates a temperature difference between the two junctions, where the cold junction becomes colder, and the hot junction becomes hotter [2]. These modules are primarily used for cooling and heating...
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1. Introduction Poultry production has one of the fastest rates of development among animal industries, and it greatly enhances nutrition and food security. Over the past few years, broiler chicken genetics, feed conversion ratio, fat reduction and breast size, as well as egg production and quality, have all seen considerable improvements [1–3]. In the poultry industry, the cost of feed makes up a sizeable amount of the total cost of producing meat and eggs. The general...
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Featured comment:
Interesting discussion and great batting by both sides for their respective 'teams'. As a casual observer, some of the statements seem a little too absolute and imply that these compounds behave in linear, siloed, non-interacting ways in the body. Betaine clearly cannot replace methionine as an amino acid, but that does not mean it cannot spare dietary methionine. Methionine and potentially betaine can or could contribute indirectly to the broader one-carbon metabolism that supports purine...
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Cristabel Huerta, Brightness Consultant at HATO Lighting, explains how innovative lighting solutions can improve bird welfare, optimize farm conditions, and enhance overall poultry performance. ...
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Dr. Stella Molck, Scientist Microbiology RD&I at Evonik, explains how dynamic in vitro intestinal simulation tools provide deeper insights than traditional poultry gut health studies, helping researchers better understand gut function, feed additive performance, and microbiome interactions. ...
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In modern poultry production, maintaining a healthy avian immune system is essential for protecting birds against pathogens and sustaining productive performance. When immune defense is weakened, poultry become more susceptible to invasion by viruses, bacteria, parasites, and other pathogens, increasing the...
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EUROTIER 2026: Visit us at booth G46 Hall 21
EuroTier 2026, the world’s leading trade fair for animal farming,will take place from Nov.10 to 13, 2026, in Hanover, Germany.
You are cordially invited to visit us and speak with us in person. Our team will be happy to answer your...
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@Kalyani Sarode Dear Kalyani Sarode, your remark adds an aspect which we usually do not emphasize a lot in context of whether or not betaine can replace supplemental methionine. Indeed, also cobalamine (B12) has an - at least - as important role for remethylating homocysteine to methionine - which actually reduces the importance of betaine in this context. You remind me to be scientifically correct. While, for sure, betaine is not a building block, it cannot replace...
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About 128,000 laying hens don’t lie: the nutritional value of DL-methionine hydroxy analogue is 65 % that of MetAMINO®
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Anita Menconi, Regional Business Director, Specialty Nutrition, Americas, highlights the role of processing stability and selecting the right mode of action for effective field application. ...
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Severine Deschandelliers, Global Market Access Director at Adisseo, shares key insights from the international meeting of feed regulators held in Brazil. Across three segments, she discusses how regulatory authorities are balancing feed safety with technological innovation, as well as FEFANA's role in delivering specialty feed ingredients that help farmers meet sustainability and productivity challenges. ...
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F2CARE
@dear Mario, in my view, we cannot make meaningful progress in defining starch quality unless we first reach global agreement on an appropriate method for total starch analysis. For more than twenty years we have debated Ewers versus enzymatic starch determination, and the discrepancies—especially in pulses—remain substantial. In many cases, the analytical method used is not even reported, which further complicates nutritional interpretation. In short: first things first. We need to resolve...
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Interactions among nutrients such as vitamins and minerals are of great importance in poultry nutrition and can negatively affect the performance of birds if not considered (Mir et al. 2021). Providing protection to the cells against the oxidative damage by free radicals and lipo-peroxides, selenium (Se) is an integral part of Se-dependent antioxidant enzymes, and thus involved in the antioxidant defense system of the body (Finkel and Holbrook 1991). Traditionally, in poultry diets, Se...
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