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Introduction Fat is an essential component in broiler feed, serving as a highly concentrated energy source and playing a crucial role in growth performance, feed efficiency, and meat quality. Selecting the right fat source is critical to balancing cost-effectiveness, energy value, and essential fatty acid (EFA) requirements. In this article, we will compare Beef Tallow, Soya Crude Oil, and Rice Bran Crude Oil as fat sources in broiler diets, analyze their cost and nutritional...
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I suggest adjusting the diet using the amino acids methionine, lysine, threonine, and isoleucine so that you can reduce protein levels by about 1%....
Nils Niedner (Evonik Animal Nutrition) explains how DL-Methionine (MetAMINO®) is the most efficient Met source to improve animal performance and profitability. Try the MetAMINO® Calculator app for easy comparison of Met sources.
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Paulo Teixeira, Vice President for Animal Nutrition in the Americas at Evonik, introduces a provocative campaign designed to spark awareness and action on sustainability. With Evonik’s deep expertise in nutrition and animal production, the campaign challenges the industry to rethink crude protein use, reduce nitrogen emissions, and drive more sustainable operations. ...
Mr. Narender Reddy, CEO of Natural Remedies, explores the evolving landscape of natural solutions in the poultry industry, focusing on the increasing adoption of phytogenics as effective alternatives to antibiotics....
Dr. Pradeep Krishnan (Evonik Animal Nutrition) highlights the growing importance of gut health in animal nutrition, addressing the immune challenges faced by producers. Discover how Evonik is leading the way with innovative solutions, such as probiotics and tributerins, to improve gut flora balance and integrity.
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Dr. P.K. Shukla, Head of Poultry Science at the College of Veterinary Science, Mathura, highlights the growth potential and innovation opportunities in India's poultry sector. He discusses the role of technology, AI, and public-private partnerships in driving sustainable development to meet rising demand for quality protein and support economic growth....
Dr. R.K. Jaiswal, President of IB Group, oversees a fully integrated operation from grandparent to commercial chicks, retail, and soon, processing. IB Group champions sustainability with water-saving initiatives, solar energy production, and advanced Inovo vaccination in hatcheries. Their vision is to provide affordable, sustainable protein to every individual while driving innovation in poultry farming....
Evonik recently hosted THE SCIENCING EVENT, bringing together more than 100 valued customers and industry experts during the highly anticipated VIV Asia 2025 in Bangkok, Thailand. The event served as a dynamic platform for sharing cutting-edge scientific insights and exploring the latest innovations that are shaping the industry.
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Natasha Hall, Senior Project Manager at VNU, shares key insights and highlights from VIV Asia 2025, showcasing the latest innovations and trends in the global animal husbandry and feed industries.
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Maria Fernandez Cuadrado (University of Arkansas) speaks about her research Impact of heat stress on hepatic lipogenesis in broilers: a comparison of low- and high-water efficient lines, presented at the IPSF 2025...
Dr. Keith Bramwell, Director of Global Hatchery Consultants at Jamesway, shares his expertise on the science behind incubation and the importance of precision in creating the ideal environment for embryos to thrive. With over 25 years in poultry science, Dr. Bramwell explains how Jamesway’s innovative technology mimics nature, offering a highly efficient and user-friendly incubation process that results in better quality chicks and improved farm performance....
Daniel Valbuena, Global Technical Service Manager Hy-Line International, highlights Hy-Line commitment to advancing technology, innovation, and sustainable practices in India’s poultry sector.
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Prof. Chung-Feng Chiang (University of Science and Technology, Taiwan) highlights the serious challenge of mycotoxin contamination in imported animal feed ingredients, which negatively impacts livestock growth, immune function, and reproduction. ...
Avian Influenza (AI), commonly known as bird flu, is a highly contagious viral disease affecting poultry and other birds. It poses a serious threat to the poultry industries, causing significant economic losses due to high mortality rates, trade restrictions, and culling measures. The disease is particularly...
VNU Europe, organizer of VIV Worldwide, announces the launch of VIV Select India. Hear what Mr. O.P. Singh has to say about it...
Ricky Thaper (Poultry Federation of India) explains how increases in feed costs and restrictions on imported GM-modified soybean meal and corn affect India's poultry industry in this Engormix interview during IPPE 2025 in Atlanta, USA....
Ricky Thaper (Poultry Federation of India) comments on India's poultry industry growth data and processing needs in this Engormix interview during IPPE 2025 in Atlanta, USA.
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Broiler Industry The broiler industry is a crucial pillar of India’s agricultural economy, ensuring food security, employment, and rural development. However, ethical concerns surrounding animal welfare, feed sourcing, worker rights, environmental sustainability, and consumer transparency continue to challenge the industry. As the sector grows, addressing these ethical issues is critical for long-term sustainability and global competitiveness. Current Ethical Challenges...