Poultry Industry in India and its Challenges

Volatility of raw material pricing is one of key challenges in Indian Poultry Industry. Optimising feed cost with alternative raw materials without compromising performance is critical task.

Challenges faced by Poulltry industry at present:

1. The growth of the country’s poultry sector is not going to be without challenges.

2. Volatility in feed prices cannot be wished away.

3. Rising feed costs can potentially raise the overall production costs in a price-sensitive market.

4. Using commodity derivatives and non conventional feed ingredients to hedge feed price risk is another option.?

Other challenges to the poultry industry:

5. Poultry immunity, health, and production are several factors that challenge the future growth of the poultry industry.??

6. Non-infectious agents that affect poultry health include weather conditions, hygienic status, house structure and density, water and feed hygiene, and poultry farmer’s knowledge and qualifications .??

7. Consumer confidence, product quality and safety & acceptance of processed chicken and value added products .??

8. emergence and re-emergence of diseases will continue to be major challenges to the current situation and the strategic future of the industry.??

9. Food safety norms in poultry are critical to ensure robust and consistent demand growth .

Dr V.Rajendra Prasad

Real challenges faced by Indian poultry Industry are well described by Dr. Girish Kolwankar. Conventional feed ingredients crises and increasing cost of production ultimately shrinking the profit of farmers. More Work should emphasize on use of alternative feed ingredients without compromising the performance.