SIAL WINE WORLD 2013 – Cheers to Success

SIAL WINE WORLD CHINA 2013 has recently closed its doors to a successful edition co-hosted by SIAL CHINA 2013. The show was held from May 7^th to 9^th 2013 at Shanghai New International Expo Centre, attracted 320 exhibitors welcomed 9,735 visitors from the wine trade only, covering 12,000 sqm of exhibiting area. The show featured events staring a top notch selection of certified wine masters and wine experts from all around the wine world. 

The strict door policy at SIAL WINE WORLD granted access to wine trade visitors only and allowed exhibitors and visitors to discuss many successful deals with wineries from France, Spain, South Africa, Australia, Germany, Hungary, Greece, a total of 7 international pavilions. 

This professional ambiance gave the opportunity to participants of SIAL WINE WOLRD 2013 to taste the best of what the current wine world has to offer, under one roof. 

Highlights of SIAL WINE WORLD 2013 events 

Under the patronage of OIV-International Organization of Vine and Wine, the 5th edition Of the Wine Innovation Forum, an educational space dedicated to wine culture (wine region and grapes varieties) has been a huge success. It also offers a professional platform showcasing innovative win products and exchange of expertise from expert leaders of the wine world.

More than 18 conferences and tastings have gathered an audience of 5,000 visitors. Star-studded with special guest: Ms. Jeannie Cho Lee MW, the Wine Innovation Forum brought new perspectives to Chinese wine audience on their understanding of Chinese wine business and wine business in general! 

For its 14^th edition, in partnership with WINE100 - one of the most professional and authoritative wine rating agencies inChina, SIAL WINE WORLD brought a effective platform to showcase exhibitors’ star products.

A world class panel of 9 judges was gathered for this very exciting event. Among them, Annette Scarfe MW and Tim Wildman MW traveled from overseas to join this unique elite panel, and performed a blind tasting of totally 287 wines submitted by the exhibitors and local wine distributors. This event helps to identify the products available from SIAL WINE WORLD exhibitors who offer the best value for money wine from different categories (from 4 to 20 Euros Ex cellar)! 8 prizes have been awarded to 8 different categories, and 1 Best Wine of All, as Jury prize awarded to The Beauty Shiraz 2010 from Hentley Farm, Barossa Australia. 

A unique showcase this year with our partner SOPEXA, the 4^th edition of the China National Best Sommelier Competition finals hosted on the SIAL Wine World show for the first time, on May 7^th. This competition brought awareness and prestige to professional sommeliers in China and also provided a benchmark for the local industry. 6 pre-selected candidates from Beijing, Guangzhou and Shanghai gathered together to compete for the Best Sommelier of the year. The winner of the 2013 edition is Mr Xu ZHANG (Corporate Trainer at Total Wine, US wine retail chain).                 

Dedicated tasting rooms to showcase exhibitors wines in a personalized ambiance, 6 fabulous sessions were organized this year, focusing on French varietal wines and German wines! 

Hosted on 8^th May at Jumeirah Himalayas Hotel, combining fantastic wines, gourmet food and Turkish dancing entertainment, 400 VIP exhibitors and buyers celebrated the great success of SIAL CHINA & SIAL WINE WORLD 2013!

Research shows the more successful you are, the more you enjoy sophisticated wines. While SIAL WINE WORLD advocates everyone to drink responsibly, we could witness a great satisfaction from both exhibitors and visitors, which certainly contributed to the success of the 2013 edition. Join us in 2014 and cheers to SIAL WINE WORLD’s success!

²       1 hall (E7)

²       400 exhibitors

²       12,000 visitors

²       13,000 sqm