In about 2 week's time, from May 18 to 20, China's largest international food and beverage exhibition will open to turn up the heat for its professional buyers and visitors in Shanghai. It's going to be your meeting point for China's hospitality and food industries.
The team is running its final check to deliver these splendid events for a professional journey to your taste buds. From a 10,000 square meters Wine & Spirits hall, Korean delights and food tasting, to a meaningful Asian Young Chef competition, SIAL China is going to resonate all your senses.
Major events includes the following,
Cooking Trends Area ‐ La Cuisine
Discover the creative gastronomic inspiration of the international ESCOFFIER
Chefs during original culinary demonstrations. The inaugural Hospitality Village will be built near the Cooking Trends Area.
Asian Young Hope Chef Competition
8 candidates from 8 Asian Countries will compete to win the award of the Best
Asian Young Hope Chef ! Come and encourage them on May 19th ‐ awarding ceremony at 3pm !
Trends & Innovations Competition
Discover the market trends through this unique innovation observatory. This year, the innovative world has a strong presence of Chinese, Korean, Spanish products. Don't miss to see the products awarded on SIAL Paris 2010 and SIAL Canada 2011.
Retail & Distribution Area
For the 3rd consecutive year, an area (located in Hall E5) will be exclusively dedicated to pre‐arranged meetings between our exhibitors and the majors retailers and distributors in China. This year, our exhibitors will have the great opportunity to meet : Carrefour, Angliss, Sinodis, Jiadeli, CityShop, Walmart, Lotus...
Wine Innovation Forum
Dedicated to display information presenting 2 aspects of the worldwide wine markets, and a place for the wine professionals and wine lovers to gather. For SIAL China 2011, a record number of 11 countries have joint the floor: Argentina, Australia, China, France, Italy, Portugal, Spain, USA, and new comers Hungary, Germany and Greece.
Tasting Room
Join in for free tasting and conferences. One special highlight to the RIEDEL Master class in partnership with ASC Wines; and Sud de France Wines tasting.
Additional events will await the more than 300 Wine & Spirits Exhibitors : the Wine Business Meetings and the International Wine & Spirits Networking reception.
As the largest and fastest growing food, beverage and hospitality international show in China, SIAL China 2011 has beaten its own record.
• 25% growth at 1,520 exhibitors from 78 countries and regions
• 25% growth at 60,000 sqm exhibiting space
• More than 35,000 visitors from 80 countries expected
• 30 national pavilions
• 10 products zones
• 28 Chinese provinces and regions
SIAL China is confident to score a home‐run this year. And it will be its exhibitors and visitors' secret weapon to hit the bull's‐eye in China!
After Visiting SIAL China in May 18‐20, open your 2012 Agenda and don't miss the 13th Edition in May 9‐11, 2012 in Shanghai!