General Info
October 22 - 26, 2006
Parc des Expositions de Paris Nord Villepint
Paris - France
SIAL: a driving force for business
Every two years, SIAL showcases the entire global food offering, promoting the energy and vitality of the food industry in France and internationally, in an environment that is both friendly and conducive to doing business. SIAL is a unique chance to meet more than 135,000 decision-makers from all over the world whose main reason for coming is to source new suppliers and products. With its finger on the pulse of consumer trends worldwide, SIAL is attuned to the major challenges facing the market, with special areas like the Nutrition Village, for example, providing an incomparable springboard for your innovative new products. Whatever your activity, regardless of who your customers are, where you come from and the size of your company, your place is at SIAL. Read on to find out about the many opportunities it offers you to give your business a boost.
The global meeting-place for food industry professionals
WHO EXHIBIT ?
An international showcase representative of all the market's sectors: 5,256 exhibitors from 99 countries. From SMEs, accounting for 70% of exhibitors, to the big multinational groups, which account for 30%; from all industry sectors all food companies have their place at SIAL.
Exhibitors from all over the world
With 93 national and regional pavilions from all over the world plus pavilions representing the 22 regions of France and French overseas territories.
A "multi-specialist" event
The exhibition is divided into 17 clearly identified product sectors to showcase the products from all over the globe:
* Beverages
* Confectionnary products, biscuits and pastry
* Cured meats
* Dairy products, eggs
* Diet products and food complements
* Deep-frozen foods
* Food ingredients and additives
* Fresh fruit and vegetables, Dried fruit
* Fresh meat and tripe
* Fresh poultry and game
* Fresh prepared products
* French regions
* Fresh seafood products
* Grocery
* Organic products
* Pavilions & regions of the world
* Preserved Products
WHO VISIT ?
- 136 374 visitors from 183 countries
- 48 % French and 52 % International
- +22 % of International visitors since 1994
- 78% of visitors are involved in buying decisions within their company
- For 48% of visitors, SIAL is the only trade exhibition they attend
SIAL: A CONSUMER TRENDS SHOWCASE THAT MONITORS INTERNATIONAL FOOD INNOVATION
SIAL looks ahead to tomorrow's market trends. The "Trends & Innovations Area" spotlights a selection new products. In 2004, 510 products from 40 countries were selected by SIAL committee.
Since 1964, SIAL presents the food market innovations and showcases the dynamism of the exhibitors.
THE NEW PRODUCTS OPERATION IS A UNIQUE OPPORTUNITY TO:
- Promote your expertise
- Demonstrate your company´s dynamism and creativity
- Bring your new products to the attention of international professionals: distributors, catering professionals, industrial partners and journalists.
All exhibitors are entitled to take part in the New Products Operation - without paying any additional fees. Submit your product to our panel of experts - all selected products will benefit from a targeted promotional drive.
SIAL TRENDS & INNOVATIONS IN FIGURES
- 67% of visitors come for new trends and markets evolution
- 3 out of 4 visitors visit the Trends and Innovations Area
- 1 850 new products submitted to the selection committee
- 510 innovative products selected by the SIAL committee
- 103 catering products selected
- 28 products were honoured with “Coup de Cœur” (Jury''s Favourites) awards
- 3 products were elected “best innovation” by the visitors
SIALS TURNS THE SPOTLIGHT ON NUTRITION
More than 1,400 participants eager to hear the latest thinking and exchange views on nutrition were at the nutrition forum Agora Nutrition in 2004.
NUTRITION, THE BIGGEST CHALLENGE FOR THE 3RD MILLENNIUM
The importance of healthy eating in the prevention of disease and the implications for the food industry have now become imperative. SIAL, whose role is to facilitate the exchange of information between industry professionals, the media and the authorities on key food-related issues, has gone well beyond its usual remit by creating the NUTRITION VILLAGE.
THE NUTRITION VILLAGE
- To bring together under one roof
- To publicise major initiatives in this domain
- To create a true information centre, an exhibition within an exhibition benefiting from a highly effective, carefully targeted promotional campaign addressed to a wide international audience all those with an approach to nutrition
PUBLICISE YOUR NUTRITION INITIATIVES!
- Stands
Exhibiting in the Nutrition Village guarantees that you will:
• Confirm your position as a major player on the nutrition scene
• Benefit from ready access to the world´s media
• Show your “innovations in nutrition” to the best advantage
• Be part of the food industry´s campaign to educate the public about healthy eating
• Support distributors´ nutrition and information strategies
• Strengthen your position towards competitors
- Agora
A forum for the exchange of ideas,talks and debates at the hub of the Nutrition Village. The place to gather information about international and industry initiatives to promote healthy eating. A programme developed in association with IREMAS, “Institut pour la Recherche en Marketing de l´Alimentation Santé” (“Institute for Research into Promoting Healthy Eating”).
- Lounge
A hospitality area in the village for confidential discussions. Entertain your customers in comfort. A bar and two meeting rooms for cocktail parties and receptions are also at your disposal.
A SUCCESSFUL KICK-OFF
In 2004, pre-empting the challenge presented to the food industry by the link between nutrition and health, SIAL created the nutrition forum, Agora Nutrition:
An information centre dealing with global problems of nutrition and the strategies developed by the industry as a response.
22 talks and round-table discussions brought together 1,500 French and international food industry professionals (nutritionists, sociologists, manufacturers, scientists and representatives from nutrition-related institutions...).
A PLACE TO MEET AND EXCHANGE IDEAS
As always, SIAL welcome many VIPs as members of official delegations and/or as speakers at the talks which drew record numbers of participants, reflecting the important and challenging nature of the topics under discussion.
AN EXCEPTIONAL MEDIA COVER
1400 journalists were at SIAL (newspaper, TV, radios, agencies...). In 2004, 257 TV passages, 802 articles published in French newspapers and more than 420 abroad.