So, what will you see at Victam International?
You will see what you have always expected to see at the show - the very latest technology and equipment from all over the world that is utilised in the manufacture and production of animal feeds, dry petfood and aquafeed. There will also be a vast array of ancillary equipment and systems for the safe storage and handling of the raw materials and ingredients through to the packaging and final transportation of the finished products.
However, it is not just senior executives from the feed industry that will visit this new show because in Germany and as with many of its neighbours there is a large biomass industry.
Within the halls there will the largest selection of the world''s elite suppliers of technology that is used in the production, distribution and storage of biomass pellets.
This is a major and important element within the process of recycling natural waste that can be used as an alternative energy source within municipal, commercial and industrial power generation, as well as within the home.
FIAAP International 2011 Exhibition and Conferences
This highly successful exhibition and series of conferences was first introduced to the market alongside VICTAM Asia 2008.
It was an instant success, not just in the number of exhibitors who realised the market opportunity of having an event devoted solely to the high cost ingredients and additives that are now used within the manufacture of feeds for animals, fish, shrimp and pets, etc. BUT also the visitors and conference delegates - nutritionists, feed formulators, veterinarians etc., from compounders, co-operatives, integrators, large farms and hatcheries, knew that by attending the event they would find the only trade show and series of conferences that were specifically organised for them.
These senior business executives also had the added advantage of being able to attend the Victam show. Why? - SYNERGY.
The synergy between these and all of the events is the key to their success. In Cologne visitors to FIAAP will also be able to visit Victam exhibitors and so learn how technological developments in feed processing will impact upon their own function in the design and formulation of safe and competitively priced feeds.
GRAPAS International 2011 Exhibition and Conferences
The SYNERGY continues. GRAPAS is a newly introduced exhibition and conference for the Flour Milling, Grain & Rice Processing and Pasta & Noodle Production Industries. Much of the original technology employed in feed mills was developed from that used in flourmills. That technology has now moved on, but there still exists a crossover of suppliers, etc.
GRAPAS will become the international showcase for equipment and additives used in flour milling, the processing, handling, storage and distribution of grain and rice, as well as, the specialist technology used for the production of pasta and noodles.
Germany has a large and sophisticated flour milling industry. There are approximately 130 mills in the country, many of these are family run enterprises each producing about 5,000 tonnes per year. There are also a number of large millers producing in excess of 200,000 tonnes per year.
Europe as a whole mills 43 million tons of soft wheat and rye on an annual basis, this producing 34 million tons of flour. Executives from these markets as well as those from elsewhere in the world will recognise the importance of such an event for them to visit.
As with all the other event sectors GRAPAS International 2011 will have its own conference.
Conferences and Workshops
The following technical conferences and workshops will be held alongside the trade shows:
- Petfood Forum Europe 2011
- Aquafeed Horizons 2011
- The Biomass Conference
- The FIAAP 2011 Conference
- The GRAPAS 2011 Conference
So why Germany?
Much of what you have just read will have answered this question for you. But how will our exhibitors and visitors benefit from moving our exhibitions and conferences to Cologne?
- Excellent new exhibition halls, conference rooms & refreshment facilities.
- The exhibition centre is served by a comprehensive railway system which also links with the international rail services.
- Excellent national and international airline services to and from Cologne, Düsseldorf & Frankfurt.
- Large and varied hotel accommodation.
- Easy road access from anywhere in Europe.
- Easy access to and from Eastern Europe.
- Cologne is a beautiful city that offers wonderful historical sites as well as catering for all the requirements of the 21st century business traveller.
- Large important home feed market.
- Large home flour milling industry.
- Large home and neighbouring biomass markets.
The last event in Utrecht
The last VICTAM International event was held in May 2007 in Jaarbeurs Exhibition Halls in Utrecht, The Netherlands. The trade show was very successful with an increase of visitors from throughout Eastern Europe, Asia, the Middle East and Africa. Visitors came from 110 countries.
An independent survey conducted on behalf of Victam showed there was an increase in visitors from developing markets and especially in the Petfood sector (+ 60%) and from the Aquafeed sector (+ 54%). The number of visitors from the Biomass sector even doubled.
An important cause for this increase is undoubtedly the considerable interest shown in the conferences that were held for these sectors. For that matter, all the technical conferences were better attended than in the past.
Visitors to the trade show were also enthusiastic about the large number of exhibitors, the varied products available, both in terms of technology and also additives and the high quality of the products and services on show over the three days of the event. The number of new products being introduced to the market was also impressive and underlines the importance exhibitors view the show as being the showpiece event for the industries they serve.